SEO or Search Engine Optimisation for your website is a crucial part of website advertising and building an online presence. It is not just about your keywords, rather, you require a healthy and rich-content website in order to attract high Google rankings. Website performance, internal and external links, well-written content are all contributors to higher SEO ranking.
We begin by examining your existing site and providing an in-depth SEO analysis report. This report forms our SEO base. Following this, we address any underlying site errors and performance issues impacting the website. We then crawl your existing content for any Search Engine Optimisation improvements that can be made. With your assistance, we identify the keywords crucial to your business and ensure your site is optimised for these keywords. This can involve page restructures, title changes, URL changes, image name changes and even the creation of blogs.
A lot of the websites we review for clients have multiple underlying SEO errors. These do not impact what clients see on your website, however, they impact the Google ranking of your content. When we work with a client, we explain what these errors are and assist them to implement change structures to prevent the same errors from re-occurring in the future.
In summary, we enable our clients to manage their website in a more Search Engine Optimisation friendly manner. We provide better-ranking keywords and increase in their exposure. We get our clients ranking higher in search engine results. The mixture of training our clients, correcting their current website and implementing strategies moving forward are the key ingredients to getting higher traffic to your website, gaining new customers, and increasing revenue.